Kwa mapulogalamu a zilolezo ndi osonkhanitsa
Makope owerengedwa, opangidwa kuti asonkhanitsidwe
Mu 1994 Disney inasankha D’Argenta kukhala wolandira chilolezo wake ku Mexico, ndi otchulidwa oposa makumi awiri mu golide ndi siliva. The Franklin Mint ndi Wall Street Creations iliyonse inagulitsa kope lochepa la D’Argenta la 500. Kope lowerengedwa ndi momwe brand imasandutsira chizindikiro kukhala chinthu chomwe anthu amachifufuza.
Zomwe kope la osonkhanitsa limafunikira
Kope limangokhala labwino monga kukhulupirirana kuli kumbuyo kwake. Chidutswa chilichonse chiyenera kukhala chofanana ndi chaubwino ndi choyamba, kukula kwa kope kuyenera kukhala kokhazikika ndi kulemekezedwa, ndipo kutsimikizika kuyenera kuyesedwa nthawi yonse zidutswa zikamagulitsidwa.
D’Argenta imasunga kaundula wa chidutswa chilichonse chomwe imapanga, wofufuzidwa ndi nambala ya siriyo, kuti kutsimikizika kutsimikizidwe akapemphedwa. Makope a D’Argenta ali kale ndi msika wachiwiri: zidutswa za kope lochepa zaperekedwa pa malonda a pagulu ku United States ndi ku Mexico City.
Zitsanzo zakale
- Disney, 1994
- Wolandira chilolezo ku Mexico; otchulidwa oposa makumi awiri mu golide ndi siliva, ogulitsidwa kudzera mu Liverpool ndi Tane.
- The Franklin Mint, 2010
- Chiwombankhanga cha siliva pachikuto cha Holiday Collection, kope la 500.
- Wall Street Creations
- Ng’ombe yamphongo ya siliva pachikuto cha kabukhu, kope la 500.
- Dallas Cowboys, 1994
- Chisoti cha siliva mu Official Catalog ya gululo.
Momwe pulogalamu yovomerezeka imagwirira ntchito nafe
Mwini brand amavomereza kapangidwe ndi kutchulidwa kulikonse kwa zizindikiro zake; ife timapanga chitsanzo choyamba kuti chivomerezedwe, kenako kope, lowerengedwa ndi kulembedwa. Makope akhoza kugulitsidwa kudzera m’masitolo ndi makabuku a brand yokha, kuperekedwa kwa malonda, kapena zonse ziwiri.
Pitirizani kuwerenga
- Ma-mascot ndi ma-logo a ma-brandChizindikiro chanu mu siliva ndi golide, cha mphoto, mphatso ndi chionetsero.
- Zizindikiro za ma-brand ngati zosemaLogo, mascot kapena chinthu; zivomerezo, zitsulo, kukula ndi makope.
- Acqua di CristalloBotolo la madzi lokwera mtengo kwambiri padziko lonse, lomalizidwa mu golide wa 24 karat.
Yambitsani pulojekiti yanu
Tiyeni tichipange mu siliva ndi golide.
Zivundikiro, mabotolo, zizindikiro ndi zizindikiro za ma-brand, zomalizidwa ndi manja mu siliva, golide wa 24 karat ndi mkuwa ku Mexico City. Chitsanzo choyamba chimakhala chokonzeka kuti mchiwunike chisanavomerezedwe chilichonse.